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The incredible shrinking phone book


BT’s Clyde Coast phone directory for 2014/15 is a shadow of its former self. Barely the thickness of a thumb, the print is so minute as to be illegible without a magnifying glass, and at first glance, looks like a well-weeded plot of grey soil in which the adverts bloom. Its purpose can only be to wean people off type altogether. Tough on those who don’t compute, let alone anyone with less than hawk-eye vision. Do we care that it saves BT money? Well, no, not really.

 

Continue reading Issue 40 - May 2014

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